Indie Band, Leo Leo, gets interviewed by Swedish Scene.

We’ve taken some of our favorite questions from the interview and included them below!

We received the following questions from, Robex Lundgren – a Swedish Music Scenester.  You can get the whole interview here .

What do you hold most dear?

Vanessa:  Our friends and family.

Sarah: One another.

Both: OUR DOGS!

How important are your fans?

Vanessa:  The most important!

What’s the funniest/most memorable thing a fan has done for you?

Vanessa:  We first met Frank Coyne when he ran up on stage during one of our gigs yelling Sarah’s name and pushing the producer of the event out of the way.

Sarah:  He is awesome and one of the people we look forward to seeing at our shows.

What drives a band that isn’t all that famous and renowned to try to make a living on their music and to keep playing?

Vanessa:  We want to get to a place where we can affect the world.

What are your sources of inspiration?

Vanessa: Psychology and cosmology.

Sarah: Moods, weather, and relationships.

What would you do if there was no music?

Vanessa:  Invent

Sarah: it.

What are your goals with your music?

Vanessa:  To create, develop as artists, experiment, and connect with people.

What would be your greatest fears for the future?

Vanessa: There is no sense in fearing the future.  Our team keeps up grateful and humbled.

Sarah:  We can’t wait to get there!

When did you decide to go all in for the music?

Vanessa: When I was 5 yrs old
Sarah: When Vanessa and I started playing together a year ago 😉

 Can you tell Us about your band?

Vanessa: LeoLeo is a band of two best friends with complimentary skill sets who like each other enough to spend the majority of their time working together making.
Sarah: We use our music to help create opportunities for others where we can.
Where are all band members from?

What was the ambitions of the band when you started?

Vanessa: To practice our instruments, have fun, take a break from grueling work schedules and get back to what we love to do.
Sarah: Then Monica Riehl stepped into the equation and our business goals have changed so that we are a professional music making team.

Could you explain your music to someone that hasn’t heard you?

Vanessa: We are a hybrid of our influences, especially Brazilian musical styles, Soul, Burt Bacharach era stuff and Radiohead.
Where was your first gig?

Vanessa: As Leo Leo our first gig was played in Room 5 – Los Angeles!
Sarah: Yup.
Where was the latest gig?

The Sinclair in Cambridge, Massachusetts
What genre do you feel you are?

Vanessa: We’ve been called NovaRock, which shorthand for a blend of Brazilian musical styles with more Indie Rock genres.
Sarah: We are definitely a blend of music genres.
Why did you pick that particular style?/What are your songs about?

Sarah: Vanessa is Brazilian/American so the Bossa Nova style is one that is most natural to her.
Vanessa: The rock portion is very much due to the use of drum set and electric guitars as a signifier of the rock genre. This is where Sarah’s influence comes in!
Do you write your own material or mainly covers?

Sarah: Vanessa is really great at re-arranging other people’s songs. This has come in handy for our licensing gigs.
Vanessa: Mostly, we write our own material, though. We love writing our own music for Leo Leo and other clients.
We write our own material but we enjoy playing covers for live purposes.
Have you made any albums?/If yes what are they?

Vanessa: Our EP is called SideOne. We released it on August 14th, and we are working a new EP right now.
Sarah: You can download a copy that includes a FREE extra track if you go here:

or listen to us on Pandora or Spotify!
http://leoleotheband.bandcamp.com/
Do you have any clips on YouTube?

Sarah: Yes. You can find out content on: https://www.youtube.com/user/leoleoband
Vanessa: Come join our channel and subscribe!
Send us a message.
What year was the band started?

Sarah: The band is almost a year old!
Vanessa: I think we started playing out as Leo Leo at the end of February in 2014. Room 5 in Los Angeles.
Best/worst gig you’ve played?

Vanessa: We have been fortunate enough to have only great gigs. We do have technical difficulties from time to time.
Sarah: Our sound is full and created by 2 people so we depend on technology in order to execute our live sound. We’ve had some challenges but, overall, all of our gigs have been great.

Which band is the best you´ve seen?

Vanessa: The Flaming Lips were incredible when I saw them years ago.
Sarah: Oh my gosh, there are so many great shows I’ve been to.

Is it always the same songs live?

Vanessa: No, our live set is always different. Also, we play some of the same songs with different arrangements. Sometimes Sarah plays piano instead of drums or I play Bass instead of only guitar.
What has been the best/most promising gig so far?

Vanessa:  Probably the set we played with Chadwick Stokes at the Bowery Ballroom in New York City.

How big crowds do you usually play for?

Recently they have been around 400+ people

What are the plans for the rest of the year?

Vanessa: Record our second EP, play live (possibly a tour), and work on music for clients (we also do custom music work.). We are also working on music for non-profit organizations and endorsement deals with small companies.

Is it easier to get your inspiration from older bands or from bands more modern?

Vanessa:  As far as style is concerned, we are pretty influenced by older bands-soul, Bossa Nova, Funk. Sonically, however, we are very influenced by newer music.

What’s the first step when making a new song?

Vanessa: I hear notes in my head that I play on guitar.  It starts to develop from there.

When you are on stage, what do you fear most then?

Being too aware of ourselves – too much in our heads.

Where do you rehearse?

In Boston, Los Angeles, and soon to be Santa Cruz, CA

Name 2 of your own songs you like at the moment?

“Iowa” and “Going/Been”, which will be release on the next EP

How was the band formed?

Sarah and I (Vanessa) have been friends for a long time. Sarah was working a lot as an design engineer and I was in school studying composition. Our work schedules were both very hectic so we weren’t really able to practice our instruments very much. I had started writing songs again after a multi-year hiatus, and had the thought that the best way to get us back to doing what we loved was to just meet up and play the songs I had been writing. We formed LeoLeo not too long after that.

Do you have any webpages?

leoleoband.com

LeoLeoLife.com

http://www.Pandora.com/Leo*Leo

Leo*Leo – Why The Rock Relies on You

This week in music news Taylor Swift gave the “fingah” to Spotify when the Swedish audio digtal streamer declined streaming Swift’s new release to it’s premium paid membership.

Bob Lefsetz, industry professional blogger-ish, continues to ride this story line into all of the time zone sunsets.  His take-away?  The girl is short sighted.

Fine. Maybe. Perhaps. Mayhaps.

OR is she ?

She has the power, AND MONEY, and POPULARITY, to be able to do this without having to pause thought and mull it over.  Taylor Swift is her own label (this isn’t completely accurate but close enough) and has established herself amongst fans as a follow-worthy individually.  She can sell Taylor Swift raisins and, regardless of quality, people will buy them for themselves and as stocking stuffers for their #BFFs and/or children.  I wouldn’t be surprised if TS builds a branded Spotify competitor with a catalog of her songs…and perhaps other people whose music she supports (ahem, cough cough, Ed Sharon).

This is our prediction. It is what we would do if we were her (including resources, connections, of course).

Eventually, she will opt out of music altogether.  She doesn’t depend on album sales for her income anymore. <—- or she shouldn’t.  The moment we make money from music we are going to invest it (we are working on a book re: this :>).  For more specific information on why Taylor Swift made the right choice – please read George Howard’s piece in the New York Times.

Regardless, we support her decision and we look forward to the day that we can join her, The Beatles, and Garth Brooks.  In the meantime -until our pockets runneth over – the following discusses how YOU, our listeners, can make change, literally.

Also, we will address some of the mysteries of Spotify math.


BUT WHY ?


People ask us this question: “Don’t you think you get to spread your music even if you don’t get paid much?”

Well, no.  The thing is that often times, unless you are a ‘featured’ artist (and to be featured you must be represented by a label, pay Spotify money for some sort of relationship, pay into advertising, or under the table ‘pay’ somehow else) OR people actively look for you – there is no real random rotation of the music.  It is all about favoritism, unlike PANDORA (we will get to this later on).

Also, one must assume that they are CORRECTLY indexed in the SPOTIFY database in order to be “heard”.  Leo*Leo was incorreclty indexed for 7 months – and every time someone clicked on our image or name – a different artist’s music was getting played.  That artist had an extremely offensive name & track.  The song was not even in our own genre.

7 months.

This is why we didn’t advertise that we were on Spotify.  This is why we lost certain key sponsorships.

We will share this story with you later in our journey.


WE FIGURED OUT THE MATH.


So how much does an artist make every time YOU play one of the songs?  It varies but it is no more than .0084 per play.

For us, we get paid .006 per play.  And it only counts as a “play” if you stream it for 70% of the song.
This means you would need to play one of our songs 16 and 1/2 times in order to give us ONE penny.
When was the last time you bought 16.5 somethings for 1 cent?
In order for Leo*Leo to make 1$ — you would need to play a song 166.5 times.
We’ve included a calculator for you to be able to do the calculations.

DESPITE THIS DISCOURAGING NEWS- WE HAVE A PLAN
1. If everyone with an internet connection in the world (roughly: 2,802,478,934) plays one of our songs 1 time then we will make :
$16,814,873.604 —-> Before Taxes. 🙂
2. If everyone reading this subscribes to our Leo*Leo Artist Page and adds us on a few playlists you can help us make money by:
a. Playing the evening playlist on repeat overnight (muted)
b. Adding us into a cool mix of playlists during the day.
c. Copying our Spotify url —–> https://play.spotify.com/artist/2nImhz03SrpUq2uB4KMV1C

d. BOYCOTT streaming and go directly to Artist sites : click on all of the ads they have, Pay for their albums/songs, Support with monthly memberships to content.

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You must have the current version of the adobe flash player to use this online calculator



for more information on SPOTIFY related things please check out Sven Grundberg’s article in The Wall Street Journal and George Howard’s brilliant piece in the NY Times!


IN OTHER NEWS – big things happened for us this week


Boston Scene Music News